Israeli water-conservation device wins another prize

BrighTap named ‘best innovation’ in the 2017 UK Water Efficiency Product Awards.

March 16, 2017

BwareIT CTO Ariel Drach, left, and CEO Konstantin Berezin flanking Waterwise board member Nicci Russell at the UK Water Efficiency Product Awards in London, March 7, 2017. Photo by Tim Hodges
Jerusalem-based BwareIT picked up another trophy for BrighTap, its smart water meter sensor that monitors water temperature and consumption. The product won the innovation award at the UK Water Efficiency Product Awards 2017 at the House of Lords in London on March 7, 2017.

The awards are sponsored by Waterwise, an independent, nonprofit group promoting water efficiency in the UK and Europe.

BrighTap, an Internet of Things (IoT) meter, attaches to any standard water tap, pipe or hose to display water consumption and temperature in real time. It also stores that information for tracking through a monitoring system. The device is powered by the water that runs through it.

BwareIT was the only Israeli company in the running for the awards, which are sponsored by Waterwise, an independent nonprofit group promoting water efficiency in cooperation with water authorities in the UK and Europe.

There is great demand for BrighTap in Europe, said BwareIT CEO Konstantin Berezin, speaking to ISRAEL21c from the Global Entrepreneurship Congress in Johannesburg.

One UK region is interested in a BrighTap pilot soon, as the British government is supporting water conservation efforts. “They believe in our product and the concept of educating consumers about water consumption,” says Berezin.

The product is expected to be commercialized this year, possibly in partnership with a European company. BwareIT is seeking investment and is beginning a pilot project next year in Israel.

In January, BwareIT took first place in the 2016 Startup Open competition run by the Global Entrepreneurship Network (GEN).  Last June, BwareIT was one of six Israeli companies handpicked by the US State Department and White House to take part in the 2016 Global Entrepreneurship Summit at Stanford University.